Selling an agency isn’t about finding a buyer. It’s about making someone want to buy it. And not just buy it but compete for it. Buyers aren’t just looking at your book of business when determining your insurance agency valuation.…
Selling your agency isn’t just about handing over a book of business. It’s about building a business someone wants to buy and wants badly enough to pay a premium for. Buyers aren’t just buying clients. They’re buying systems and cash…
Selling insurance is complex. It all starts with how you structure your agency. Are you a generalist chasing everyone or a specialist solving real problems for a specific group? Do you know your total addressable market (TAM), or are you…